Cre·ate (kree-áte) Build (bild) Des·troy (dí-stroi'), noun; verb – [Origin: Tribeca NYC, circa 2007] – Definition:

1. Within the foundation and framework of any idea, lie the seeds of its destruction. In order for an evolution of ideas to occur one must be able to destroy the previous codes and laws they built upon on and create something new.

2. Our main objective is to produce high-quality clothing and accessories whose originality and creativity is not compromised by profit. We are committed to our imaginative visions and our constant creative progress as a company.

3. Verb: to Create, Build, then Destroy – the complete life-cycle of an idea